Everyone knows that Verizon has the best network, but how do you translate that confidence into phone and accessory sales? Demystifying tech products and companion services can be a challenge without proper guidance. We developed a benefit-first approach in device marketing that encourages users to imagine each product as a powerful tool in their day-to-day lives that fits comfortably in their palms.
As the Verizon identity has evolved, so have our products and services. With each brand iteration, we’ve pivoted to meet the needs of a more informed and educated tech customer while aligning with a new identity. We always make sure our content provides the information necessary for early adaptors and technophobes alike. This was accomplished via interactive retail installations, in-store product demo experiences, product page video, how-to experiences, photo shoots, and branded content.
We help Verizon achieve this goal through smart, product first experiences. With a compact scheduled molded for quick technological product launches, we have developed a proprietary, efficient process to ensure beautiful, high quality, deliverables in time. Every time.