Invodo and IBM

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What They're Saying

"Moosejaw chose Invodo because they simply offered the most complete solution that met our needs. Not only do they have a leading-edge, customizable player with SEO benefits, but they also have very cost-effective, high-end video production capabilities."

Eoin Comerford, Vice President of Marketing at Moosejaw

About the Partnership

Invodo's IBM-validated Ready for Smarter Commerce application allows IBM® WebSphere Commerce users to add and measure video onto their e-commerce web pages without the need for IT. Marketers can quickly add streaming video to their web pages and track the resulting shopper engagement and conversion impact. To learn more about the integration, watch the video above.

Related Content

Partnership Benefits

  • Reduced cost and time involved in deploying video on WebSphere-supported stores
  • Improved conversion rates and average order values
  • Enhanced shopper engagement and satfisfaction
  • Integrated analytics that prove video ROI

Shared Clients

  • Common Client
  • Common Client

Did You Know?

55% of marketers who use video in their email campaigns reported increased click-through rates.

eMarketer, 2013

57% of consumers say that watching product videos makes them more confident in online purchase decisions.

MediaPost, 2013

Shoppers who view video are nearly 2x more likely to purchase.

Internet Retailer, 2012

Over half of marketing professionals worldwide call out video as the type of content with the best ROI.

eMarketer, 2013

Visitors who view product videos are 85% more likely to buy than visitors who do not.

Internet Retailer, 2010