Industry-Defining Research & Expertise

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Rich Media for the Holidays

The holiday season is fast approaching. Will you be ready to deliver the visual experiences your shoppers expect? In this whitepaper, MarketLive and Invodo provide holiday strategies you can use to meet consumers' demands and drive sales with video and other rich media.

Video Commerce Benchmarks Report: Q2 2014

How do your Q2 2014 video results compare with industry benchmarks? In the Video Commerce Benchmarks Report: Q2 2014, you'll find baseline metrics for video conversion impact, mobile, attention span, viewership, and ratings.

Three Ways Retailers Can Engage & Convert With Video

Are your videos doing all they can to improve customer engagement and increase sales? Watch this recorded webinar to learn three ways you can grab attention and convert shoppers into buyers using video.

Case Studies

Crutchfield Boosts SEO with Video

Almost 1,500 Crutchfield videos were indexed in search engines in just a few days using Invodo’s proprietary combination of dynamically-generated sitemaps and tags.

Northern Safety Boosts Video Viewers 3.35x

Northern Safety had effective video content on its website, but wanted to take results to the next level. Partnering with Invodo's Program Managers boosted view rates 3.35x.

Sigma Differentiates its Products with Video

Jack Howard of Sigma says “In addition to being informative, the videos are proving to be effective commerce drivers, too; video viewers are much more likely to click through to find an authorized retailer than non-viewers.”

The Invodo Blog

Summer's Here: Start Planning for 2014 Holiday Shopping!

The snow may not be falling just yet, but if last year’s

Running the Video Race With Northern Safety

Video isn’t a sprint, it’s more like a marathon. It may seem

Video Marketing Evolves: Five ReelSummit Insights

Gil Scott-Heron said the revolution would not be televised. He was right

Did You Know?

55% of marketers who use video in their email campaigns reported increased click-through rates.

eMarketer, 2013

57% of consumers say that watching product videos makes them more confident in online purchase decisions.

MediaPost, 2013

Shoppers who view video are nearly 2x more likely to purchase.

Internet Retailer, 2012

Over half of marketing professionals worldwide call out video as the type of content with the best ROI.

eMarketer, 2013

Visitors who view product videos are 85% more likely to buy than visitors who do not.

Internet Retailer, 2010

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