Product video resources and best practices.


Video Statistics: The Marketer’s Summary 2016

The results are in: 2015 was a record-breaking year for video, making it one of the most important marketing tools available. To prove it, we've compiled the most up-to-date video marketing statistics. From video in mobile, social media and digital marketing, to millennials and video, these are stats you don't want to ignore.


2015 Product Video Benchmarks Report

Product video continues to grow at a staggering rate on e-commerce sites, and 2015 proved to be the biggest year ever. Year-over-year video views are 42% higher in 2015 than in 2014, and that's only the beginning of this year's list of record breakers. Download our report to learn more about key trends in 2015, and receive benchmarks to gage your own video program's performance.


The Ultimate Guide to eCommerce Video Success in 2016

It's officially 2016, which means it's time to revamp your site with product video that will inform and impress your shoppers. In our free five-week eCourse, we'll email you one lesson per week to guide you through each step of product video production – including pre-and post processes.


Q3 2015 Product Video Benchmarks & Holiday Outlook

It's official: 2015 is ​the​ year for video -- well, as far as online retailers are concerned. Year-over-year video views are already 30% higher than in 2014, and that's only the beginning of this year's list of broken records. Download our report to learn more about trends from 2015, and our predictions for Q4.


Webinar: Measuring Video Success in 2016

Curious how your online video results compare to e-commerce standards? Join us for a discussion on identifying the right video metrics to track, and best practices to beat industry benchmarks.


5 Video Trends to Make or Break Your Holiday Campaigns

Take your holiday campaign to the next level with content your customers crave. Join Invodo and Steelhouse Oct 15th at 12:00pm CDT/1:00 EDT for a webinar focused on the latest video trends, including personalization, rich media ads, mobile, ad retargeting, and shoppable and interactive video.

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Incrowd 2016 Recap

Last week was a big week at Invodo, as we hosted our third annual Incrowd Executive Summit. More than 20 of our clients made the trip to Austin to learn more about what’s happening in ecommerce. Everyone learned a lot — including us. Here are some of the major themes from the event.