As many know, eCommerce is a very competitive landscape. It takes more than a basic website to draw in consumers and even further effort to turn traffic into customers. What’s the solution to this equation:
One Visitor + One Visitor = Two Purchases
Invodo, and many others, believe the answer is VIDEO!
Chris Savage at Wistia.com said, “We consistently get 3-4x better conversion ratios when we have videos on a page. Visitors convert in less time and there tend to be more opportunities.”
In addition, Andrew Angus, Director of Switch Web Video said, “If you have a video on a webpage you are much much more likely to convert that visitor to a lead as compared to a normal web page. I have seen figures that show video landing pages convert 2 times to 6 times better then a normal webpage.”
As competition in the virtual marketplace continues to grow, video is one way to set yourself apart and turn your traffic into $….. So check out Invodo and see how easy is it to syndicate videos on your site today.
Read the entire blog posting here.
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