Invodo Returns from CES

Posted by Melissa Reiss on January 14th, 2009

The Invodo Sales Team just returned home from the Consumer Electronics Show in Las Vegas, NV after four days of capturing amazing product videos from manufacturers such as Panasonic, Toshiba and Motorola.

“It was awesome to see all the new technologies that are entering the marketplace and being able to capture them on video,” said Jennifer Givler, a Senior Sales Representative at Invodo.

Thanks to all the hard work from the Invodo team, our content library is exploding with videos from over 140 new manufacturers and over 4000 new product videos captured just at CES.  Check out some of the shoots and events that took place.

Online Video: The New Advertising Channel

Posted by Melissa Reiss on January 14th, 2009

reef_thumbAdvertisingAge just named online video as one of the bright opportunities in the advertising and media industries for 2009.  Studies from Mediamark Research and Intelligence found in 2008 there was a 35.5% increase in the number of consumers, 18-plus, who watched online videos. As the audience for online video continues to grow, opportunity arises for both manufacturers and retailers to capitalize on this trend and use online video to reach out to their customers.

Read more at: http://adage.com/article?article_id=133692