It’s that time of year again! Invodo welcomed the Holidays with its first annual Christmas Party at a local Austin hotspot, Lanai. There was plenty of laughter, video syndication talk, and all out shenanigans. Overall, it was a perfect way for all Invodians to cut-loose and celebrate this time of year.
In the words of Thomas Tusser, “At Christmas play and make good cheer, for Christmas comes but once a year.”
Happy Holidays!
Practical eCommerce provides us with a ‘real world’ story on the impact that online video brought Seattle-based toy store, Archie McPhee. This do-it-yourself tale shows just how easy it is to create compelling product videos on a budget.
“We’re seeing client after client with incredible video conversion rates, ranging from 12 percent to 115 percent with the average being 30 percent,” said Innovate Media President John Cecil.
Read more at http://www.practicalecommerce.com/articles/875-Video-Boosts-Online-Sales-Merchants-Confirm
E-Commerce-Guide.com recently announced results from a Shop.org study. The study mentions many of the promotional tactics online retailers are taking to attract shoppers this holiday season as well as many new enhancements to the customer experience. Most noteably, 42.6 percent of retailers added product video to their eCommerce site.
Read the article here: http://www.ecommerce-guide.com/resources/market_research/article.php/3786691
Here’s a snapshot of select shows in Q1 of 2009:
Trade Shows | City / State | Dates | Booth # | |
Consumer Electronics (CES) | Las Vegas, NV | January 08 – 11, 2009 | TBD | |
Outdoor Retailer – Winter | Salt Lake City, UT | January 22 – 25, 2009 | TBD | |
Let’s Play Hockey International Expo | Las Vegas, NV | January 27 – 28, 2009 | TBD | |
SIA Snowsports Show | Las Vegas, NV | January 27 – 30, 2009 | TBD | |
PGA Merchandise Show | Orlando, FL | January 29 – 31, 2009 | TBD | |
WSA World Shoe Association | Las Vegas, NV | February 12 – 14, 2009 | TBD | |
TIA Toy Fair | New York, NY | February 15 – 19, 2009 | TBD | |
MAGIC Marketplace | Las Vegas, NV | February 17 – 19, 2009 | TBD | |
International Home & Housewares | Chicago, IL | March 22 – 24, 2009 | TBD |
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