BitchBoards Aire Snowboard: Hi! My name is Alex Masterson with Bitchboards. I’m the owner and creative director of Bitchboards. Today I want to talk to you about our Aire Snowboard. It’s an all-mountain board that’s made specifically for a woman’s body and also for her sense of style. We have hot pink graphics, but it’s not an illustrated graphic. It’s actually a photograph of food coloring dripped in water. Also, the technology of this board is made specifically for a woman’s body, so it’s super lightweight. It has carbon fiber reinforcement to react quicker to a woman’s lower center of gravity. My name is Alex Masterson with Bitchboards.
